Bragg Gaming Group has further cemented its footprint in the U.S. iGaming market with the launch of its premium slot content and Remote Gaming Server (RGS) in partnership with Fanatics Casino across New Jersey, Michigan, and Pennsylvania.
Fanatics Casino will offer players in these regulated states access to Bragg’s top-performing slots from Atomic Slot Lab, Indigo Magic, and Wild Streak Gaming, among other in-house studios. Players can now enjoy player-favorite games like Cai Fu Emperor Ways and Queenie, along with content from notable third-party developers such as Sega Sammy Creation, Incredible Technologies, and Bluberi.
This partnership is powered by Bragg’s RGS technology via the Bragg HUB, marking a significant expansion in the company’s North American reach and strengthening its transformation from content provider to full-service iGaming partner.
Bragg’s broader strategic shift is guided by its commitment to deliver custom, operator-branded slot content that enhances player engagement and retention. According to Garrick Morris, Bragg’s SVP for the U.S. and Canada, the company now builds exclusive games that reflect the identity of each operator partner.
“This is about more than just supplying games. We are co-creating tailored slot experiences that help partners like Fanatics stand out in competitive markets.”
Garrick Morris, Bragg’s SVP for the U.S. and Canada
Bragg’s growing portfolio of studio partners now includes Boomerang Studios, Reflex Gaming, and Four Leaf Gaming, with more releases expected in the coming months. This pipeline of premium content supports the company’s mission to deliver consistently fresh and compelling games to regulated markets.
A key feature of the launch is the integration of Bragg’s proprietary FUZE engagement tools, designed to supercharge player experiences. With features like real-time leaderboards, quests, flash jackpots, and customizable promotions, FUZE brings a gamification layer that boosts player retention and lifetime value. Operators benefit from a single back-office system to manage campaigns across markets. This not only helps in saving time but also goes a long way when it comes to driving performance.
With new launches in Ontario and Pennsylvania, Bragg is eyeing expansion into additional North American markets such as Alberta and beyond. The company is also pursuing similar deep-tech partnerships with major brands like Caesars Entertainment and Hard Rock Digital, positioning itself as a technology-first partner in the evolving U.S. online casino landscape.
As Bragg continues to innovate, its latest launch with Fanatics is more proof of the growing demand for high-quality, exclusive slot content alongside the next-gen promotional tools. For players, that means even more exciting ways to enjoy their favorite games, wherever and whenever they log in to play. Operators seem to have already gotten the idea.
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