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GiG Expands Global Presence with PlayR and Palasino

  • Written By Samantha Browne
  • Edited
  • Reading 3 minutes

In an effort to further solidify its position as the industry leader in the area of online casinos, Gaming Innovation Group (GiG) has recently announced the launch of two innovative brands: PlayR and Palasino. Both of these brands make use of the cutting-edge next-generation platform technology that GiG has developed on its own.

Great Timing

The newly launched PlayR.bet online casino is aiming squarely at the expanding Brazilian market. This initiative is timed and strategically aligned with Brazil’s recent governmental clearance for online casinos, which was formally sanctioned by the country’s president at the end of 2023. With the help of GiG’s cutting-edge next-generation platform, PlayR.bet can set up a strong online presence and adapt to the complexities of this dynamic business.

The launch also marks Palasino’s first foray into the online gaming market. However, the operator has a solid reputation in the land-based sector and has been around for more than 25 years. The operator joins the online gaming space with a wealth of industry knowledge and it amplifies that by capitalizing on GiG’s player account manager, which has won several awards, as well as GiG’s groundbreaking artificial intelligence products, which include GiG Logic and GiG Data.

Integral to GiG’s technical competence is a strong system reinforced with cutting-edge AI and data-driven solutions. GiG’s platform technology provides a big step forward in the industry since it is intended to improve operator capabilities in complex industry environments. Designed with the user in mind, this feature set is both safe and scalable, providing comprehensive solutions that help businesses thrive in today’s cutthroat regulatory landscapes.

Concurrent with these new releases, GiG has been quite busy as a top platform and sportsbook supplier. In addition, they are perfectly in line with the revolutionary regulatory possibilities that are now taking place in Europe, North America, and Latin America. As it stands, over 60 businesses in some of the world’s most intricate marketplaces are powered by GiG’s groundbreaking AI stack. This demonstrates the company’s mastery of local rules and its ability to cultivate lasting relationships with prominent online and offline businesses.

The delivery team’s outstanding accomplishments were praised by Andrew Cochrane, GiG’s chief business officer, citing the company’s successful initiatives in Latin America, Europe, and Canada as evidence of their leading reputation. As the global gaming environment continues to change, GiG places itself at the forefront of innovation and strategic growth, delivering unrivaled solutions to iGaming experiences.

Samantha has a passion for all things casino, especially for the development in new slots games and technology. She has a background in psychology and loves to study strategies behind gambling in her spare time.