Microgaming and Red Rake Gaming Team Up for Content Deal
Gaming has struck up a distribution deal
with iGaming supplier Microgaming. As a result, the Spanish casino
company will work with the popular developer to create new titles and integrate
them as part of its own offer and vice versa. Microgaming’s success revolves
around popular casino segments, such as bingo games and slots, as well as live
By teaming up with the iGaming
giant, Red Rake will have an opportunity to tap into the Microgaming platform and
achieve better footprint and awareness. Meanwhile, Red Rake Gaming is already a
There are a number of excellent
titles, such as Tiger and Dragon, The Asp of Cleopatra, and the
absolute blockbuster Bonnie & Clyde. Microgaming is already a bit of
an expert, tapping into other developers’ rich portfolios and creating a
diverse experience for its players.
Red Rake Gaming Wants to Expand
The latest partnership is part of
Red Rake’s efforts to expand in new markets, and particularly in Ukraine,
Greece and Portugal.
The company is already operating
in these markets as well as the United Kingdom and Spain with the sole purpose
of attract a bigger segment of players. To consolidate its right to operate
across Europe, Red Rake has also secured an official license from the Malta
Gaming Authority (MGA).
According to Red Rake Managing
Director Nick Barr the objective is to create a successful global
business, allowing the company to scale up properly first. Barr is interested
in opening doors into new markets and ensuring strategical growth. Here’s what
Barr had to say:
“Microgaming are one of the most established providers in today’s market, having built up a hugely successful global business”
Some of the new venues targeted by
Red Rake include Italy and Romania as well as Sweden, which may be heavily
regulated, but remains one of the prime markets out there.
Microgaming Happy to Have Another Brand
James Buchanan, Microgaming
Director for Global Operations, has also expressed his delight with adding Red
Rake to the vast company fold. Buchanan particularly commended the diverse and
innovative content available by Red Rake.
The company remains focused on
partnering with best-in-slot companies which can provide the necessary quality
and help the brand establish a remarkable footprint. Microgaming’s games have
been enjoying an unprecedented popularity.
Most recently, a Genesis Casino
player landed an impressive $3 million payout in the United Kingdom.
Microgaming continues to pursue a line of expansion across key markets. The
company is one of the oldest in the world of iGaming, having first set up shop
in 1993 and hosting the first online casino.