Bet Seven’s performance marketing platform for its SuperSeven Brand is going to be powered by the leading performance marketing and analytics platform provider, Intelitics.
The online gambling operator, Bet Seven Online, announced today that it joined forces with Intelitics. Under the agreement, the leading performance marketing and analytics platform provider, Intelitics, is going to power Bet Seven’s performance marketing platform for its SuperSeven Brand. By powering the platform, SuperSeven would be able to provide players with a one-of-a-kind “jackpot focused gamification experience“.
Furthermore, Intelitics will boost the soon-to-launch SuperSeven Affiliate Programme with its data-driven product suite and innovative platform. As a result, the operator will be able to manage its affiliate media activity. Real-time media campaign monitoring as well as player tracking is also going to be possible. With the help of Intelitics’ platform, SuperSeven’s publisher partners will gain access to real-time data as well as analytics. Pixel tracking is also going to be available which will allow publishers to monitor effectiveness.
In a statement, the head of affiliates at SuperSeven, Hanna Dahl said that a prime reason to team up with Intelitics was the ability to analyze campaigns. She acknowledged that providing publisher partners with real-time data has been a priority. According to Dahl, with the help of Intelitics, this can now be achieved.
“We decided to partner with Intelitics as we put great value and importance on the ability to analyze campaigns.“
Hanna Dahl, head of affiliates, SuperSeven
Furthermore, Dahl stressed that through Intelitics, the company would be able to offer to its partners different media options. Such options include stats and data, which the company’s affiliates can access via a single platform. In conclusion, Dahl said that this great collaboration will allow the company to build a lasting partnership with its affiliates.
Intelitics’ vice president of sales, Allan Petrilli, also shared his excitement about the partnership. He said that the company is honored to be chosen by Bet Seven Online. He added the platform is user-friendly can be used by both operators and affiliates. Furthermore, Petrilli stressed that the platform gives “unrivaled access to real-time data at its heart”.
According to him, this data gives operators and affiliates the power to observe their campaign performances and implement adjustments. Petrilli said that Intelitics is excited to be playing a central role in SuperSeven’s future. In conclusion, he said that the company expects SuperSeven to become a major player soon. Besides SuperSeven, Intelitics also powers CasinoAffiliatePrograms. So far, the technology was able to deliver more than $70 million in net game revenue through more than 150,000 depositing customers globally.
Kevin was raised on sports since a young teen and following a (fortunate) injury pursued new hobbies in table games such as Blackjack and Poker. Since 2009 Kevin has been writing for casino sites for various big names in the industry and CasinoSites.us is but one of his latest passion projects.
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